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About poc

Born and based in Stockholm, Sweden, we are a safety and performance pioneer on a global mission: protect lives and reduce the consequences of accidents for athletes and anyone inspired to be one. At the core of everything we believe and do lies data, research, and rigorous testing. Whether on the mountains, trails, or winding roads, a ride with POC is a ride protected by science.

Striking the POC balance.

POC は、安全性、パフォーマンス、デザインを完璧に組み合わせた妥協のない製品を作成するという明確なビジョンを持っています。 製品を開発するとき、私たちは問題を解決し、使命を具体化します。
機能と目的は常に最優先され、デザインは私たちが自然に、そして誇りを持って取り組むものです。

Eliminating the guesswork.

POC ラボは、様々な科学、医療、技術分野の情報を提供する社内ハブです。イノベーションを推進し、限界を押し広げ、慣例に疑問を投げかけ、プロテクションの水準を高めることを唯一の使命としています。命を守るという私たちの使命をさらにサポートするために、POC はアスリートやユーザーに新しい素材、アイデア、テクノロジーを最初に紹介する企業でありたいと考えています。


POCとAutoliv(アウトリブ)は共同で、ヘルメットにエアバッグ技術を使用する可能性を評価しています。 Volvoと共同で自転車用ヘルメットの自動車に対する世界初の衝突試験を実施

Protection is an all-round approach.

SUSTAINABILITY WORK

POC will never compromise on safety. Whilst safety on the road or mountains is at our core, we work hard to keep the planet safe as well.

A lot of our products are a natural part of a sustainable transport solution, by getting more people on bikes, but as a company putting products on the market, we need to be mindful of the resources.

Project Blueprint is our long-term and ongoing commitment to lower our environmental impact without jeopardising the safety of our products. Read more: Project Blueprint

Letting passion lead the way.

POC CULTURE

We collaborate with partners, athletes, colleagues and events all over the world, yet we all have the same thing in common: passion. Whether that passion is to develop a new type of protective lens or to get the highest ranking in alpine skiing, we’re all constantly seeking new and unconventional ways to keep sports moving forward. To be able to keep doing this thing we love in an even safer way.

Our version of success.

AWARDS AND ACKNOWLEDGEMENTS

Since 2004, we’ve worked hard to be at the forefront of safety and performance, resulting in upward of 70 awards. While a pat on the back, a trophy and an acknowledgement feel great, they don’t come close to the e-mails, phone calls and messages we receive from athletes and customers all over the world; messages telling us we’ve protected them from injury. And sometimes even saved their lives.

ハイライト

2024

The Procen Air, a time-trial inspired helmet for the peloton, was released and instantly took race wins on EF Pro Cycling riders.

2023

The Procen, a new time trial helmet, was launched, introducing new innovations to visor positioning to minimise fogging.

2022

The Omne Eternal is released. The helmet features solar cell technology from Exeger so the integrated rear light can charge from any light source, indoors and outdoors, with no need for you to remember to plug the helmet in.

2019

A partnership with twICEme® allowed us to for the first time add an NFC Medical ID chip to a helmet, creating the helmet that can speak for you when you can’t.

2018

The Ventral helmet platform was launched. By using our whole-helmet approach to development, we were able to deliver unparalleled levels of aerodynamic performance, safety and ventilation without compromises

2017

Together with Zeiss, POC developed Clarity lens technology.

2016

The Coron and Tectal helmets were launched.

The Aspire sunglasses were released.

2015

POC’s airbag vest released. It consisted of integrated sensors and used a precise algorithm to distinguish between a crash or fall from the normal forces associated with Alpine racing.

2013

POC and Volvo Cars started a safety collaboration.

2012

New TT helmet the Tempor used by Gustav Larsson at the Olympic Games in London.

The same year the AVIP collection (Attention, Visibility, Interaction and Protection) was presented, taking a holistic approach to protecting road cyclists.

2009

VPD (Visco-elastic Polymer Dough) was introduced. Due to its high level of protection and the ability to transition from soft to hard during impact, our communities no longer had to choose between safety and freedom of movement.

2008

A full cycling collection was launched, starting in the gravity segment with the Cortex and Receptor Flow helmets.

The same year POC’s relationship with Mips begins.

2006

Julia Mancuso wins Olympic Gold in Skull Comp/Iris Comp.

2005

Alpine race collection presented with the Skull helmet platform as the leading product, together with Iris goggle and body protection. The world’s first “semi hard-shell” helmets, with unique features such as pneumatic honeycomb dampening and ballistic aramid protection against penetrating objects were revealed.

2004

POC was founded in Saltsjöbaden, Sweden. POC LAB Advisory board was founded the same day.