Born and based in Stockholm, Sweden, we are a safety and performance pioneer on a global mission: protect lives and reduce the consequences of accidents for athletes and anyone inspired to be one. At the core of everything we believe and do lies data, research, and rigorous testing. Whether on the mountains, trails, or winding roads, a ride with POC is a ride protected by science.
As Apparel Design Director, you will shape the seasonal creative direction of POC’s apparel collections – from early concept development through final execution and activation. Working closely with key team members, you will ensure our collections strengthen POC’s premium positioning within safety, performance, and design.
This is a senior, studio-based role requiring daily presence at our Stockholm Headquarters to enable close collaboration with cross-functional teams.
Collection Preparation – Concept Direction:
Lead the seasonal conceptual phase by researching and developing design concepts based on assignments from the Chief Product Officer. Present and refine ideas through feedback loops. Develop identity guidelines for each collection, including seasonal colours, design language, and strategic focus areas such as visibility identity within road cycling.
Collection Execution – Creative Leadership:
Lead the creative development of collections according to the seasonal line plan. Develop product briefs and design files, participate in fit sessions, support pattern making, and collaborate with vendors during development. Select fabrics and trims in line with performance and premium positioning. Present updates to management and support brand, content, and sales teams in range activation. Ensure work follows timelines and planning set by the Apparel Director.
Team Inspiration & Vision:
Provide strong creative leadership to the apparel team, inspiring elevated output across pattern making, materials, and visual identity. Balance innovation with commercial understanding, ensuring collections meet performance, safety, and brand standards.
Cross-Functional Collaboration:
Work closely with product, development, sourcing, marketing, and sales teams to ensure cohesive execution from concept to market. Contribute to seasonal presentations and strategic product discussions.
You are a confident presenter, a collaborative studio leader, and someone who thrives in a fast-moving, performance-driven environment.
At POC, you will play a central role in shaping the future of performance apparel within a globally recognized brand. You will work closely with passionate colleagues across product, brand, and commercial teams, turning research and innovation into tangible collections that protect and enable athletes worldwide.
We are a collaborative and ambitious team where creative excellence must always meet performance credibility. While we take our mission seriously, we value balance – whether through lunch rides, product testing, or outdoor training sessions. With generous benefits including a personal health allowance and discounts on our award-winning products, you will experience POC’s mission firsthand.
If you feel you are a great fit for this role, send your CV and cover letter to application@poc.com by latest 17th of May. We review applications on an ongoing basis. Note, we will only be reviewing applications that come to our email.