Digital Marketing Manager - Stockholm

At POC, we are a safety and performance pioneer on a global mission: protect lives and reduce the consequences of accidents for athletes and anyone inspired to be one. Born and based in Stockholm, Sweden, we challenge the status quo with research, science, and cutting-edge technology to create safer, better-performing products.

Now, we are looking for a Digital Marketing Manager to develop and execute digital marketing strategies that drive online traffic, increase brand awareness, and generate leads and sales across the EU, NA, and APAC regions. If you’re ready to shape digital marketing strategy, work hands-on with campaigns, and turn ideas into action in a collaborative, fast-moving environment, this is your chance to make a real impact.

We are looking for a strategic Digital Marketing Manager to lead and optimize our digital marketing efforts, ensuring they drive business growth and value. This role is about maximizing the impact of digital marketing investments, improving campaign efficiency, and strengthening brand presence while ensuring seamless integrations, performance, and cost-effective operations to support business goals.

1. Strategy Development: Develop and implement comprehensive digital marketing strategies that align with business goals and drive online traffic, brand awareness, and sales across the EU, NA, and APAC regions.
2. Campaign Management: Plan, execute, and optimize digital marketing campaigns across various channels, including search engines (SEO/SEM), social media, email marketing, and display advertising. Ensure campaigns are targeted, effective, and within budget.
3. Performance Analysis: Analyze campaign performance metrics using web analytics tools (e.g., Google Analytics) to measure the effectiveness of digital marketing efforts. Provide insights and recommendations for improvement based on data analysis.
4. Agency and Partner Management: Manage relationships with digital agencies and advertising partners to ensure the delivery of high-quality services and successful campaign execution. Negotiate contracts and monitor performance.
5. Reporting and Communication: Prepare and present regular reports on digital marketing performance to senior management. Communicate key insights, successes, and areas for improvement in a clear and concise manner.

1. A bachelor's degree in Marketing, Business Administration, Digital Media, or a related field (Master's degree preferred).
2. At least 5 years of experience in digital marketing, e-commerce, or a related role.
3. Strong proficiency in digital marketing strategies, tools, and platforms, with expertise in SEO, SEM, social media marketing, email marketing, and display advertising.
4. Strong analytical skills and experience with web analytics tools (e.g., Google Analytics).
5. Excellent communication and collaboration abilities.
6. Ability to manage multiple projects and meet deadlines.

You will be able to shape and evolve the department, working hands-on with digital marketing while being deeply embedded in the business. The impact of your work will be tangible, moving fast from idea to execution to results. We are a collaborative, passionate team, where digital marketing needs to be closely connected to the entire business. You will work alongside skilled colleagues who are just as eager to share knowledge as they are to push boundaries.

While we take our work seriously, we believe in balance. Whether it's lunch rides, outdoor training sessions, or product testing, we embrace an active lifestyle. Plus, with a generous health allowance, insurance, and discounts on our award-winning products, you will experience POC’s mission firsthand - protecting lives and enabling performance.

If you feel you are a great fit for this role, send your CV and cover letter to application@poc.com. We will review applications on an ongoing basis, although fully close the application window on 25th of April.