Physical Optics Corporation Announces Expanded Line of Optical Solutions with New Website - July 21, 2003

July 21, 2003 –Torrance, CA – Physical Optics Corporation (POC) announces an expanded range of optical solutions for OEM, government/military, and commercial applications with their new, 100-page website launch. A leader in technology and product development in electro-optics, holography, photonics systems, and information technology since 1985, POC’s comprehensive new site demonstrates their latest offerings of optical products, 5 emerging products and provides a technology summary at www.poc.com.

POC has integrated advanced technologies in optics, electronics and software to develop an extremely wide variety of unique products ranging from 3-D visualization and intelligent hypercompression to light shaping products, advanced information display, optical instrumentation, sensor systems and biotechnology products. The light-shaping diffusers, (LSDs®) are utilized in such diverse applications as machine vision, LCD backlights, cell phones, consumer appliances, displays, and automotive lighting. Current products for the commercial segment include light shaping diffuser films, optical components, holographic backlights, high resolution screens (front and rear-projection) and optical designs.

Rick Shie, Senior Vice President, notes, “We are well-positioned to lead the industry with POC’s talented and innovative staff of scientists, engineers, and business professionals working hard to meet the demands of the optoelectronics marketplace. Three of our emerging products, the optical authentication verification system, the data centric flight recorder, and our 360° video monitoring system are ready for OEM business development and licensing, and can be previewed at www.poc.com.”

About the Company:
POC (Physical Optics Corporation) based in Torrance, California, has been developing “technologies that make a difference” since 1985. POC has emerged as a global leader in a changing optoelectronics marketplace, secured by major technological advancements and expertise in holography, information systems and photonics instrumentation. Privately owned, Physical Optics Corporation has 125 employees, 75 U. S. Patents, over 40 technologies and has launched 6 spin-off companies. Last year POC was recognized as a leader in innovation and entrepreneurship by Inc. Magazine, ranking #24 on Inc.’s prestigious “The Innovation 50 - 2002” list. For more information about Physical Optics Corporation, please visit: www.poc.com

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